/* Chris Waldo — Option C · Editorial (light) */
:root {
  --ink: #0B1B3F;
  --ink-2: #334155;
  --muted: #475569;
  --subtle: #64748B;
  --line: #CBD5E1;
  --ground: #F4F6FB;
  --surface: #FFFFFF;
  --tint: #E8EEFD;
  --accent: #1D4ED8;
  --accent-ink: #DBE5FF;
  --navy-2: #14285A;
  --navy-muted: #A9B6D3;
  --navy-text: #E2E8F5;
  --ok: #16A34A;
}

*, *::before, *::after { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
  margin: 0;
  font-family: 'Plus Jakarta Sans', system-ui, -apple-system, sans-serif;
  color: var(--ink);
  background: var(--ground);
  -webkit-font-smoothing: antialiased;
}
img { max-width: 100%; display: block; }
a { color: var(--ink); }
a:hover { color: var(--accent); }
p, h1, h2, h3, blockquote, figure { margin: 0; }
:focus-visible { outline: 3px solid var(--accent); outline-offset: 3px; border-radius: 6px; }

.wrap { max-width: 1240px; margin: 0 auto; padding-left: 24px; padding-right: 24px; }
.section { padding-bottom: 96px; }
.section-top { padding-top: 96px; padding-bottom: 96px; }
.section-cta { padding-bottom: 64px; }

/* Nav */
.nav { padding-top: 24px; padding-bottom: 24px; display: flex; flex-wrap: wrap; align-items: center; justify-content: space-between; gap: 16px; }
.logo { font-weight: 800; font-size: 20px; letter-spacing: -0.02em; text-decoration: none; }
.nav-links { display: flex; flex-wrap: wrap; align-items: center; gap: 8px 24px; font-size: 15px; font-weight: 500; }
.nav-links a { text-decoration: none; }

/* Buttons */
.btn { display: inline-flex; align-items: center; min-height: 48px; padding: 14px 26px; border-radius: 999px; font-weight: 600; font-size: 16px; text-decoration: none; transition: transform .15s ease, opacity .15s ease; }
.btn:hover { transform: translateY(-1px); }
.nav .btn { min-height: 44px; padding: 12px 20px; font-size: 15px; }
.btn-dark { background: var(--ink); color: #fff; }
.btn-dark:hover { color: #fff; opacity: .9; }
.btn-accent { background: var(--accent); color: #fff; }
.btn-accent:hover { color: #fff; opacity: .92; }
.btn-soft { background: var(--ground); color: var(--ink); }
.btn-white { background: #fff; color: var(--ink); font-weight: 700; }
.btn-white:hover { color: var(--ink); }
.btn-outline { border: 1px solid #fff; color: #fff; }
.btn-outline:hover { color: #fff; background: rgba(255,255,255,.1); }
.btn-row { display: flex; flex-wrap: wrap; gap: 12px; }

/* Hero */
.hero-wrap { padding-top: 32px; padding-bottom: 80px; }
.card-lg { background: var(--surface); border-radius: 28px; }
.hero { overflow: hidden; display: grid; grid-template-columns: repeat(auto-fit, minmax(min(340px, 100%), 1fr)); }
.hero-copy { padding: clamp(32px, 5vw, 72px); display: flex; flex-direction: column; justify-content: center; min-width: 0; }
.badge { margin-bottom: 24px; display: inline-flex; align-self: flex-start; align-items: center; gap: 10px; padding: 8px 16px; border-radius: 999px; background: var(--tint); font-size: 14px; font-weight: 600; color: var(--accent); }
.dot { width: 8px; height: 8px; flex: none; border-radius: 50%; background: var(--ok); }
h1 { font-weight: 800; font-size: clamp(36px, 4.2vw, 58px); line-height: 1.06; letter-spacing: -0.035em; }
.accent { color: var(--accent); }
.lede { margin-top: 24px; max-width: 580px; font-size: 18px; line-height: 1.6; color: var(--muted); }
.hero .btn-row { margin-top: 36px; }
.hero-photo { min-width: 0; min-height: 420px; background: var(--tint); }
.hero-photo img { width: 100%; height: 100%; min-height: 420px; object-fit: cover; }
.logos { margin-top: 28px; display: flex; flex-wrap: wrap; align-items: center; justify-content: center; gap: 16px 48px; font-size: 20px; font-weight: 700; color: var(--ink-2); }
.logos-label { font-size: 14px; font-weight: 500; color: var(--subtle); }

/* Type */
.h2 { font-weight: 800; font-size: clamp(32px, 3.6vw, 44px); line-height: 1.08; letter-spacing: -0.03em; }
.h2-sm { font-size: clamp(30px, 3.2vw, 40px); margin-bottom: 20px; }
.narrow { max-width: 880px; margin-bottom: 40px; }
.mb-32 { margin-bottom: 32px; }
.mb-40 { margin-bottom: 40px; }
.eyebrow { margin-bottom: 16px; font-size: 14px; font-weight: 700; letter-spacing: 0.08em; text-transform: uppercase; color: var(--accent); }
.body-lg { margin-bottom: 28px; font-size: 17px; line-height: 1.6; color: var(--muted); }

/* Grids & cards */
.grid { display: grid; gap: 16px; }
.grid-340 { grid-template-columns: repeat(auto-fit, minmax(min(340px, 100%), 1fr)); }
.grid-320 { grid-template-columns: repeat(auto-fit, minmax(min(320px, 100%), 1fr)); }
.grid-300 { grid-template-columns: repeat(auto-fit, minmax(min(300px, 100%), 1fr)); }
.gap-48 { gap: 48px; }
.card { background: var(--surface); border-radius: 20px; padding: 32px; display: flex; flex-direction: column; gap: 16px; }
.card h3 { font-size: 22px; font-weight: 700; line-height: 1.3; }
.card:not(.stat) > p:not(.pill) { font-size: 16px; line-height: 1.6; color: var(--muted); }
.pill { align-self: flex-start; padding: 4px 12px; border-radius: 999px; background: var(--tint); font-size: 13px; font-weight: 600; color: var(--accent); }

/* Steps */
.steps { list-style: none; margin: 0; padding: 0; }
.steps li { display: flex; gap: 24px; padding: 24px 0; border-top: 1px solid var(--line); }
.steps li:last-child { border-bottom: 1px solid var(--line); }
.step-num { width: 40px; flex: none; font-size: 15px; font-weight: 700; color: var(--accent); }
.steps h3 { margin-bottom: 8px; font-size: 22px; font-weight: 700; }
.steps p { font-size: 16px; line-height: 1.6; color: var(--muted); }

/* Stats */
.stat { gap: 0; }
.stat-num { font-size: 56px; font-weight: 800; letter-spacing: -0.03em; line-height: 1; }
.stat-label { margin: 20px 0 4px; font-size: 16px; font-weight: 500; color: var(--ink-2); }
.stat-co { font-size: 14px; color: var(--subtle); }
.stat-accent { background: var(--accent); color: #fff; }
.stat-accent .stat-label { color: #fff; }
.stat-accent .stat-co { color: var(--accent-ink); }

/* Testimonials */
.dark { background: var(--ink); color: #fff; }
.section-dark { padding-top: 96px; padding-bottom: 96px; }
.featured { margin-bottom: 48px; max-width: 980px; }
.featured blockquote { font-size: clamp(24px, 2.8vw, 36px); font-weight: 600; line-height: 1.3; letter-spacing: -0.015em; }
.featured figcaption { margin-top: 28px; display: flex; align-items: center; gap: 16px; }
.featured img { width: 64px; height: 64px; flex: none; border-radius: 50%; object-fit: cover; }
.featured .name { font-size: 17px; font-weight: 700; }
.featured .role { margin-top: 4px; font-size: 14px; color: var(--navy-muted); }
.quote { background: var(--navy-2); border-radius: 20px; padding: 28px; display: flex; flex-direction: column; justify-content: space-between; gap: 24px; }
.quote blockquote { font-size: 16px; line-height: 1.65; color: var(--navy-text); }
.quote figcaption { display: flex; align-items: center; gap: 14px; }
.quote img { width: 48px; height: 48px; flex: none; border-radius: 50%; object-fit: cover; }
.quote .name { font-size: 15px; font-weight: 700; }
.quote .role { margin-top: 2px; font-size: 13px; color: var(--navy-muted); }

/* Engine */
.engine { padding: clamp(28px, 4vw, 56px); display: grid; grid-template-columns: repeat(auto-fit, minmax(min(340px, 100%), 1fr)); gap: 48px; align-items: center; }
.engine > div { min-width: 0; }
.funnel { background: var(--ground); border-radius: 20px; padding: 28px; }
.funnel-head { display: flex; flex-wrap: wrap; justify-content: space-between; align-items: baseline; gap: 4px 12px; margin-bottom: 20px; }
.funnel-title { font-size: 16px; font-weight: 700; }
.funnel-meta { font-size: 13px; color: var(--subtle); }
.funnel-grid { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 12px; }
.funnel-cell { background: var(--surface); border-radius: 14px; padding: 20px; }
.funnel-num { font-size: 40px; font-weight: 800; letter-spacing: -0.03em; line-height: 1; }
.funnel-label { margin-top: 8px; font-size: 14px; color: var(--muted); }
.funnel-accent { background: var(--accent); color: #fff; }
.funnel-accent .funnel-label { color: var(--accent-ink); }

/* Writing */
.section-head { display: flex; flex-wrap: wrap; justify-content: space-between; align-items: baseline; gap: 16px; margin-bottom: 32px; }
.text-link { font-size: 16px; font-weight: 600; text-decoration: none; min-height: 44px; display: inline-flex; align-items: center; color: var(--accent); }
.post { padding: 28px; gap: 12px; }
.post .pill { margin-bottom: 4px; }
.post h3 { font-size: 20px; line-height: 1.35; }
.post > p:not(.pill) { font-size: 15px; }

/* CTA */
.cta { background: var(--accent); color: #fff; border-radius: 28px; padding: clamp(36px, 5vw, 72px); display: flex; flex-wrap: wrap; justify-content: space-between; align-items: center; gap: 32px; }
.cta-copy { flex: 1 1 480px; min-width: 0; }
.cta h2 { margin-bottom: 16px; font-weight: 800; font-size: clamp(34px, 4vw, 52px); line-height: 1.05; letter-spacing: -0.03em; }
.cta p { font-size: 18px; line-height: 1.6; color: var(--tint); }

/* Footer */
.footer { padding-bottom: 40px; display: flex; flex-wrap: wrap; justify-content: space-between; gap: 12px; font-size: 14px; color: var(--subtle); }

@media (max-width: 640px) {
  .wrap { padding-left: 16px; padding-right: 16px; }
  .card { padding: 24px; }
  .logos { gap: 8px 24px; font-size: 17px; }
  .section, .section-top, .section-dark { padding-bottom: 64px; }
  .section-top, .section-dark { padding-top: 64px; }
  .hero-photo, .hero-photo img { min-height: 360px; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .btn { transition: none; }
}